(831) 475-1355 After-Hours Emergency: (855) 420-7873

Full-Service Watsonville Property Management

Experts in Larkin Valley, Via Del Sol Road and Other Watsonville Neighborhoods

When you need professional property management in Watsonville and La Selva Beach, don’t settle for just any company. Work with the experts.

We’re the experts. At Portola Property Management, we have been leading the local real estate and rental market for years. We understand how to effectively price your property, screen for tenants, make repairs, and oversee the ongoing success of your most important investments.

Our goal is to help you earn more and spend less on your rental property. Talk to the experts at Portola Property Management.

Watsonville/La Selva Beach Property Management Services for Owners

Echo Valley Road and Buena Vista Drive Homeowners Trust Portola PM

Marketing your Property and Placing Tenants

Our leasing process fills your property with great tenants quickly.

Before we begin marketing your home, we’ll inspect it thoroughly to make sure it’s ready for the market. If we make recommendations about improvements you may want to consider, it’s because we want to limit your vacancy time, charge as much rent as possible, and attract the best tenants on the market.

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The tenant screening process includes a detailed background check. We’ll look for criminal history and past evictions. We’ll also check credit, verify income, and talk to employers. Rental history will also be checked, and we’ll ask former landlords how the prospective tenants performed.

After we approve a tenant, we’ll executive the lease and continue our full-service management or hand the property back to you.

Maintaining your Freedom Boulevard Rental Home

With a combination of outstanding vendor relationships and our own in-house maintenance team, we can handle your repairs.

Our list of preferred vendors in Watsonville and La Selva Beach is extensive, and enables us to make repairs quickly at your property. We have an on-staff maintenance manager

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who coordinates with tenants and vendors to ensure the work that’s needed on your rental property happens quickly and expertly. It allows us to manage your repairs more efficiently, and to keep your asset in excellent condition.

We’ll get your approval before completing any work over $500. When there are small repairs or emergencies that need our swift attention, you can rely on our judgment and experience.

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Protecting Your Aptos Hills Investment

All of our property management services are customized to meet your needs.

We place tenants, provide full-service management, and offer a complete list of concierge services that you can access when you need them. Whether you need help with something special or a set of qualified eyes on your home while it’s vacant, Portola Property

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Management can be your resource.

We protect your investment with rigorous tenant screening, regular inspections, preventative maintenance, and by paying close attention to all of the laws and regulations that are always changing when it comes to California landlords and tenants.

Rent Range Stacked Neutral Report

How Much Can Your Larkin Valley Rental Property Earn?

We provide a Free Rental Analysis for Larkin Valley and other neighborhoods in Watsonville

The ROI you earn depends on properly pricing your rental property. Pricing it too high means it might stay vacant in a competitive market. Pricing it too low means you lose money now and over time. We’ll find the right range.

Contact us if you’re wondering what the Santa Cruz rental market will earn for you. We’ll look at your property and make sure it’s priced right.

Rental property maintenance in zip code 95076 and surrounding areas.

Just wanted to check in, as we just got the deposit, which looks all fine and clear. So, we want to say goodbye and thank you guys for the friendly and professional service! It was a pleasure working with all of you and we want to wish you a great New Year ahead!

Maria and Jack

How Much Does Santa Cruz Property Management Cost?

Give us a call to learn more about our pricing options.

Leasing Only Service
Silver
Gold
Leasing Fee 70% of 1 Month's Rent 1/2 of 1 Month's Rent 1/2 of 1 Month's Rent
Monthly Management Fee No Monthly Fee 7% 9%
Rent Analysis
Listing & Marketing
Tenant Screening & Placement
Lease Preparation
Financial Reporting
Rent Collection
Accounting
Move-out Inspections
Serving Notices
Tenant Correspondence
Handling Security Deposits
24/7 Emergency Line
Eviction Coordination
Annual Inspections $100 initial, $50 per additional
Annual Admin Fee $60
Annual FTB Compliance Fee $125
Owner Requested Inspections $100 $50
Lease Extension $100 $100
Close Out File $300 $150
New Property with Existing Tenant $500 $250
Santa Cruz City Inspection $100 initial, $50 per additional $50
Maintenance Coordination 10% 10% 10% ($500 cap)

Leasing Only Service

70% of 1 Month's Rent Lease Fee
No Monthly Fee

Rent Analysis

We look at different factors to give you the best rental price for your property

Listing & Marketing

We market your property to tenants and handle all the inquiries and showings

Tenant Screening & Placement

Credit and eviction background screening

Lease Preparation

We'll prepare a strong lease that will protect you as a landlord

Silver

1/2 of 1 Month's Rent
7% Management Fee

Rent Analysis

We look at different factors to give you the best rental price for your property

Listing & Marketing

We market your property to tenants and handle all the inquiries and showings

Tenant Screening & Placement

Credit and eviction background screening

Lease Preparation

We'll prepare a strong lease that will protect you as a landlord

Financial Reporting

Year-end Statement & 1099

Rent Collection

Includes dealing with tenants who don't pay on time or who do not pay at all.

Accounting

Detailed monthly owner statements so you can stay on top of your cashflow

Move-out Inspections

Detailed inspection with photos

Serving Notices

If there is a need to serve a notice to your tenant, our team will ensure we meet the legal deadlines and file the proper paperwork

Tenant Correspondence

Any and all correspondence related to the tenancy will be handled by PPM

Handling Security Deposits

We'll handle all security deposit related responsibilities which includes holding it in a proper escrow account, making proper deductions, and processing returns or disputes.

Eviction Coordination

Should there be a need to evict a tenant, we'll coordinate with our attorney to ensure legal compliance

24/7 Emergency Line

Tenants can rest assured that they can call us for emergency maintenance concerns

Annual Inspections

Annual preventative maintenance check to mitigate liability and future potential damage to property: $100 initial, $50 per additional

Annual Admin Fee

Basic admin costs for closing out the end of the year: $60

Annual FTB Compliance Fee

Property owners who live out of California are subject to quarterly withholding as required by the Franchise Tax Board. (Note: we are able to get exemptions to this requirement for many of our out of state owners)

Owner Requested Inspections


Lease Extension

Costs associated with resigning a new lease with a current tenant: $100

Close Out File

Prep for closing out a clients file: $300

New Property with Existing Tenant

When taking on a new property PPM will sign up the tenant on our lease agreement and have the tenant complete a new application: $500

Santa Cruz City Inspection

PPM will meet the City Inspector and/or perform self-certification, including processing paperwork & payment of fees on behalf of owner: $100 initial, $50 per additional

Maintenance Coordination

We have our own Maintenance Department to keep costs down. We also coordinate with licensed & insured vendors when necessary to take care of repairs and maintenance items on your property: 10%

Gold

100% Lease Fee
10% Management Fee

Rent Analysis

We look at different factors to give you the best rental price for your property

Listing & Marketing

We market your property to tenants and handle all the inquiries and showings

Tenant Screening & Placement

Credit and eviction background screening

Lease Preparation

We'll prepare a strong lease that will protect you as a landlord

Financial Reporting

Year-end Statement & 1099

Rent Collection

Includes dealing with tenants who don't pay on time or who do not pay at all.

Accounting

Detailed monthly owner statements so you can stay on top of your cashflow

Move-out Inspections

Detailed inspection with photos

Serving Notices

If there is a need to serve a notice to your tenant, our team will ensure we meet the legal deadlines and file the proper paperwork

Tenant Correspondence

Any and all correspondence related to the tenancy will be handled by PPM

Handling Security Deposits

We'll handle all security deposit related responsibilities which includes holding it in a proper escrow account, making proper deductions, and processing returns or disputes.

24/7 Emergency Line

Tenants can rest assured that they can call us for emergency maintenance concerns

Annual Inspections

Annual preventative maintenance check to mitigate liability and future potential damage to property

Annual Admin Fee

Basic admin costs for closing out the end of the year

Annual FTB Compliance Fee

Property owners who live out of California are subject to quarterly withholding as required by the Franchise Tax Board. (Note: we are able to get exemptions to this requirement for many of our out of state owners)

Owner Requested Inspections


Lease Extension

Costs associated with resigning a new lease with a current tenant: $100

Close Out File

Prep for closing out a clients file: $150

New Property with Existing Tenant

When taking on a new property PPM will sign up the tenant on our lease agreement and have the tenant complete a new application: $250

Santa Cruz City Inspection

PPM will meet the City Inspector and/or perform self-certification, including processing paperwork & payment of fees on behalf of owner: $50

Maintenance Coordination

We have our own Maintenance Department to keep costs down. We also coordinate with licensed & insured vendors when necessary to take care of repairs and maintenance items on your property: 10% ($500 cap)

Here’s What We Generally Charge:

N

Tenant Placement Only:

70 percent of one full month’s rent, plus advertising costs

N

Tenant Placement with Full Service Management:

50 percent of one full month’s rent, plus advertising costs

N

Full Service Management:

Usually between 8 and 10 percent of the monthly rent collected. Talk to us – this fee often depends on your property and a number of other factors.

N

Maintenance Services:

10 percent coordination fee on work done by outside vendors ($250 maximum).
No coordination fee on work provided by in-house maintenance manager.

Why Choose Portola to Manage Your Larkin Valley Property?

Transparent Pricing. Quality Services.

Watsonville property management services are an investment in your property. You don’t want to overpay for your professional management, but beware of companies offering prices that seem too good to be true. They probably are. You need high quality rental management, and that’s what we deliver.

Property management in Aptos hills, Larkin Valley, Via Del Sol Road, Echo Valley Road, Buena Vista Drive, and Freedom Boulevard.

Areas We Serve

We serve all of Santa Cruz County including:

Santa Cruz
Capitola
Aptos
La Selva Beach
Scotts Valley
Watsonville

National Association of Residential Property Managers logo/badge
Equal Housing Opportunity logo/badge
Good Times -Best 2014 logo/badge
Good Times -Best 2014 logo/badge

What People Are Saying About Us

4.3/5
4.3/5
80 reviews
5 star
55
4 star
13
3 star
3
2 star
1
1 star
8
0 star
0

Google
5.0/5
Sep 22, 2023
Google - Ramona - Portola Property Management
Deposits are always on time. Details are also on time.
Google
5.0/5
Sep 9, 2023
Google - Bianca - Portola Property Management
As a current renter I am pleased with them. They are friendly and professional and are quick to address any concerns I had through the years. Which was not many. Very good company to have as a renter.
Survey
5.0/5
Aug 19, 2023
- Bianca - Portola Property Management
They arrived on time and they completed work quickly and did not leave a mess when they were done.
Survey
5.0/5
Aug 17, 2023
- Leo - Portola Property Management
The leak was fixed, fast and efficient thank you. There are still other items that need repair. (Windows and bathroom)
Survey
5.0/5
Aug 2, 2023
- Marie - Portola Property Management
The staff are always friendly and professional, and responses to maintenance requests are always prompt.
Survey
5.0/5
May 20, 2023
- Joanne - Portola Property Management
Whenever I need anything, they are quick to solve the problem. I've never had any problem with contacting them, and if I leave a message, they respond quickly too.
Google
5.0/5
May 20, 2023
Google - Bob - Portola Property Management
PPM has always handled our property very well. Since we live 1000 miles away, it's nice to have someone local to solve any problems and keep things current.
Google
5.0/5
May 18, 2023
Google - Tricia - Portola Property Management
Carissa at Portola Management does a great job making sure that my tenants get what they need in a timely manner.
Google
5.0/5
May 17, 2023
Google - Stephen - Portola Property Management
These guys have been my manager for many years, they do all the heavy lifting, all the background checks taxes insurance emergencies landscaping…… and I get a check every month on time, and a statement to give to my bookkeeper at tax time.. I am living the dream because of these awesome women 🙏❤️👍👏🌹🇺🇸
Survey
5.0/5
May 8, 2023
- Louise - Portola Property Management
Thank you.
Survey
5.0/5
Mar 15, 2023
- Oscar - Portola Property Management
She did an amazing job
Survey
5.0/5
Feb 18, 2023
- JAMES - Portola Property Management
Satisfied renter! All our repair needs are met with prompt and courteous service. The staff are wonderful people.
Survey
5.0/5
Feb 17, 2023
- Nicholas - Portola Property Management
Carissa and the PPM team are always responsive and helpful. Thank you.
Google
5.0/5
Nov 22, 2022
Google - Inga - Portola Property Management
Portola Property Management has done a wonderful job managing our property. They have made our lives so much easier, and less stressful. Thank you PPM!!
Facebook
5.0/5
Nov 14, 2022
Facebook - Sihle - Portola Property Management
I never believed it works this way, I was very doubtful about Bitcoin and all other online trading, I decided to risk an investment with Mrs Rochelle Nelson, and i sucessfuly made withdrawal in a week. after I saw testimonies of people on how good she is but I was very skeptical but she prove me wrong with my first trade and I'm so happy today, so I'm recommending her to everyone of you to invest with her and testify like me. Contact her now on Email: rochellenelson731@gmail.com WhatsApp: +16267909787
Google
5.0/5
Oct 15, 2022
Google - Lloyd - Portola Property Management
I have had excellent service over the years that Portola Property Management has managed our Condo in Aptos.
Survey
5.0/5
Oct 14, 2022
- Joanne - Portola Property Management
Portola Property Management has always been quick to take care of any maintenance problem that has happened.
Survey
5.0/5
Oct 14, 2022
- Kimberly - Portola Property Management
Laura and staff very nice Professional overall wonderful experience
Survey
5.0/5
Sep 19, 2022
- Robert - Portola Property Management
Repairs were done quickly and professionally.
Facebook
5.0/5
Sep 8, 2022
Facebook - Ngabire - Portola Property Management
WOW!! I'm still looking at my bank account with amazement, I remember a few months back I had nothing I couldn't boast of 1000$ in my bank account cause I've lost my life savings and pension to scammers, I had lost all hope in life. until Mrs. Clarice Haynes, the lady who changed my life totally. I had concluded that all account managers in groups were scammers but she proved me wrong, every time I apologize to her for doubting her from the start. Everyone needs to meet HER. She is the one, I urge you reading this not to conclude that every account manager are the same I propose you try Mrs. Clarice Haynes and see for yourself before concluding. Reach Her at Email:claricehaynestrades@gmail.com WhatsApp:+1(705)806-0465
Survey
5.0/5
Aug 24, 2022
- Lupe - Portola Property Management
I submitted a request and got a response quick
Survey
5.0/5
Jul 27, 2022
- James - Portola Property Management
Portola Property managers were attentive to our needs, and it has been a pleasure working with them during our move in. The house is clean and tidy, A couple of small repairs were needed, and they were performed by a very friendly handyman (Mike). We are very happy in our new home.
Google
5.0/5
Jun 6, 2022
Google - Shelly - Portola Property Management
Rented from Portola, they were a good rental company . Zero complaints.Portola helped get into my place, that I love, early pandemic, with very little complications...in a very complicated time. Carissa, was fabulous with me and doing everything to help me get in on a timely basis, im disabled, so this was huge for me..* Thank you Carissa* So, a big shout out to her and the company!
Survey
5.0/5
May 16, 2022
- Louise - Portola Property Management
Thank you.
Survey
5.0/5
May 16, 2022
- Cary - Portola Property Management
Excellent maintenance practices and friendly staff.

Community Affiliations

Portola Property Management has had the opportunity to make charitable donations and/or partner with the following organizations:

Community Affiliations of Portola Property Management

We Do Business in Accordance with the Federal Fair Housing Law which states it is illegal to Discriminate Against Any Person Because of Race, Color, Religion, Sex, Handicap, Familial Status, National Origin, or Sexual Orientation.

Want to Learn More?

If you’d like to learn more about our properties and what it’s like to work with Portola Property Management, get in touch. We’d be happy to talk more about our rental properties, our application requirements, and our leasing process.

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Portola Property Management

1210 Brommer St,
Santa Cruz, CA 95062
(831) 475-1355 | (831) 475-1428
rentals@portolarentals.com
After-Hours Emergency: 855-420-7873
CA DRE #02124826

Affiliated Companies:
Real Estate Connections: San Jose Property Management
Sunburst Properties: Sacramento Property Management