(831) 475-1355 After-Hours Emergency: (855) 420-7873
Portola Property Management is now a PURE Property Management Company.
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Professional Santa Cruz County Property Management

The Most Trusted Property Management For Santa Cruz, Capitola and the Surrounding Areas

A beige house in Watsonville, Scotts Valley and Elsewhere in Santa Cruz County

The smartest team in Santa Cruz property management can be found at Portola Property Management. We help owners maximize their rental income and grow their potential. We manage risk, protect your property, and keep your real estate business simple. Enjoy better peace of mind and increased earnings with your partners at Portola.

Our experienced property managers know the unique local market, understand the needs of Santa Cruz tenants, and work hard to serve owners, renters, and investors. People who work with Portola describe our staff as professional, friendly, and knowledgeable. We use our experience and our ongoing education to elevate your expectations for property management in Santa Cruz.

Property Management Services for Aptos, La Selva Beach and Other Coastal CA Cities

What property management services do you offer?

Each investor has different management needs. We understand that, and we’re here to offer you:

  • Full service Santa Cruz property management
  • Leasing and tenant placement services
  • Concierge services
  • Home care while you travel
  • Maintenance

If you need something that’s a little outside of the ordinary, talk to us. We are more than happy to design customized management plans that address your needs.

Full Service Property Management

Hire us to take care of it all. We can find and place the best tenants, then take care of the tenant relationship; acting as an intermediary so you don’t have to get emotionally involved.

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What services do you offer for La Selva Beach, Scotts Valley and elsewhere in Santa Cruz County?

We’ll handle every maintenance concern, conduct inspections, and protect your investment. With our full service management plan, our team collects rent, manages the security deposit, provides monthly and annual accounting, handles legal notices and compliance issues, and enforces your lease agreement.

Do you have other services for zip codes 95060, 95076, 95073 and elsewhere in Santa Cruz County?

Take advantage of our additional services, including our Pet Program, Annual Preventative Maintenance Checks, and a number of free educational seminars.

Tenant Placement for Your Rental Property

We are here to prepare your property for the rental market. After a thorough tour of your home, we’ll discuss how much you can expect to earn in rent and what you might be able to do to fill your vacancy faster with the best possible tenant.

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How do we find the best tenants in Watsonville and elsewhere in Santa Cruz County?

We’ll advertise aggressively and screen all your applicants before placing a resident in your home.

Concierge and Maintenance Services

In addition to property management and tenant placement in Santa Cruz County, we offer a list of services that landlords and investors can take advantage of whenever they need a little help.

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What vendors do you work with for zip codes 95060, 95010, 95001, 95076 and elsewhere in Santa Cruz County?

Whether you need someone to check in on your property while you’re out of town for a couple of months or you are confused about which forms are legal and binding – Portola Property Management can help. We work with our own in-house maintenance team and partner with licensed and insured vendors when more complicated repairs are needed. We also provide 24-hour emergency maintenance, and document all the work that’s done on your property.

A beige house in Watsonville, Scotts Valley and Elsewhere in Santa Cruz County

Are You Investing in Watsonville, Scotts Valley or Elsewhere in Santa Cruz County?

Portola Property Management has been involved in the Santa Cruz County real estate and rental market for years. We understand the price points, the tenant pool, and the local vendors and contractors.

Looking for Rental Properties in La Selva Beach, CA?

Find apartments, townhomes, condos and more in La Selva Beach and elsewhere in Santa Cruz County

Beautiful Beach-Front Santa Cruz County Rental Homes

Looking for rental homes, condos, or apartments in Aptos or the surrounding areas?

Tenants renting from Portola Property Management have the benefit of working with a dedicated, caring team of professionals. Whether you need help picking the perfect property or you need to report an emergency maintenance issue, we’re here for you.

Current Tenants: Rent

Pay rent securely and efficiently online with your Tenant Portal.

Remember: Rent is due on the first of the month. If we don’t have it after the third of the month, it’s considered late.

Current Tenants: Maintenance

Email your maintenance requests to maintenance@portolarentals.com.

Any after-hours emergencies should be called into (888) 315-7713.

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All of your maintenance concerns probably seem like emergencies, especially if your heat or air conditioning goes out or your dishwasher breaks down. We sympathize with that. However, we consider emergencies to be fires, floods, uncontrollable water, the smell of gas, backed up sewers, and electrical problems that are life-threatening.

Current Tenants: Moving Out

When you decide to leave at the end of your lease term, you need to provide a written 30 day notice. We make this easy for you with the online 30 Day Notice form. We’ll let you know what you have to do before you leave, and provide a cleaning guide that will ensure you get your security deposit back.

Future Tenants

Take a look at our available properties, and before you set up a showing, make sure you’ve reviewed our rental criteria. You’ll want to understand our rental process, our pet program, and what kinds of things we require before we can approve you for a property.

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If you see a home in our listings that you like, and you believe you meet our rental criteria, please contact us for a showing. Check back often as well – we are always updating our website with new properties that you might like.

If You’re a Landlord in Capitola, We Can Help You

Santa Cruz Property Management 101: The Fundamentals to Getting Started book hardcover

Free Rental Analysis for Properties in Capitola, Santa Cruz and the Surrounding Areas

In addition to managing properties, we also provide education for people who have rental properties. This book should help you feel more comfortable as a landlord. It will give you some tips on how to be a good landlord, and you’ll be introduced to some of the hottest topics that landlords in Santa Cruz must face, including:

  • how to show your property
  • how to screen your tenant
  • what to do if you need to evict.

Check out everything that and more in our free eBook “Santa Cruz Property Management 101: The Fundamentals to Getting Started”.

Areas We Serve

We serve all of Santa Cruz County including:

Santa Cruz
La Selva Beach
Scotts Valley


Just wanted to check in, as we just got the deposit, which looks all fine and clear. So, we want to say goodbye and thank you guys for the friendly and professional service! It was a pleasure working with all of you and we want to wish you a great New Year ahead!

Maria And Jack

Kathleen and Portola Property Mgt have been professional in dealing with me as a tenant.

K. Weeks

National Association of Residential Property Managers logo/badge
Equal Housing Opportunity logo/badge
Good Times -Best 2014 logo/badge
Good Times -Best 2014 logo/badge

What People Are Saying About Us

Community Affiliations

Portola Property Management has had the opportunity to make charitable donations and/or partner with the following organizations:

Community Affiliations of Portola Property Management

We Do Business in Accordance with the Federal Fair Housing Law which states it is illegal to Discriminate Against Any Person Because of Race, Color, Religion, Sex, Handicap, Familial Status, National Origin, or Sexual Orientation.

Portola Property Management

555 Soquel Ave Ste 220
Santa Cruz, CA 95062
(831) 475-1355 | (831) 475-1428
After-Hours Emergency: 855-420-7873
CA DRE #02124826